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TrendVision SS '17
by Wella Professionals

 

Project
This collection aims to inspire hairdressers to create eye-catching optical illusions through cuts, styling and hair colour. It takes the art of hair contouring to new level that goes beyond just the traditional definition of the face shape.


Agency: Select World
Client: Wella Professionals (P&G)
Creative Director: Will Matthews
Responsibilities: Design of all campaign assets